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Tell New Era: We Demand Justice Today

This month we honored Dr. King's dream for justice and equality in America. We all know there is still a long struggle to achieve it. But Dr. King's dream of a land free of bigotry and discrimination has turned to a nightmare for Mobile workers at New Era Cap, Major League Baseball's exclusive maker of baseball caps.

This past spring, in an effort to address poverty wages, racial discrimination and forced overtime, New Era Cap workers in Mobile, Alabama decided to stand up for their rights and fight for justice and equality in their workplace. Workers, the majority of whom are black and female, were being passed over for promotion and were paid less than white workers. New Era was even disciplining single mothers when they took time to bring their children to the doctor.

New Era workers courageously stood up for themselves and formed a union to protect their civil rights. In response, the company launched a vicious anti-union campaign of systematic bullying and intimidation. New Era management even threatened workers that they could lose their food stamps if the union was voted in. During the course of the campaign, New Era Cap terminated more than 20 workers. This past holiday season New Era Cap laid off an additional 35 workers, causing great hardship to workers and their families.

Over the past several months civil-rights, student, faith-based, and community organizations have come together to support New Era workers and hold New Era accountable for its abuse and discrimination, but New Era Cap refuses to meet workers' simple demands of re-hiring the fired workers, ending all discrimination and allowing all New Era workers to chose union representation without fear of retribution.

It is time for a new day at New Era. Tell New Era: We Demand Justice Today!

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